GOLDWELL - Care and Style for Beautiful Hair - SGK
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GOLDWELL

Care and Style for Beautiful Hair

Specializing in hair care products, the Goldwell brand launches the innovative Dualsenses and StyleSign ranges. With its minimalist design, SGK has created a synergy between care and styling products.

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OUR APPROACH

The Dualsenses and StyleSign ranges are distinguished by their packaging: white and matte emphasize the sensoriality of the skincare, while metallic highlights the urban character of the styling.

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THE IMPACT

Using a mirror effect, SGK wanted to accentuate the contrast between the two ranges to better reveal their complementary nature.

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