Brand Creation Archives - Page 2 of 2 - SGK

UNILEVER – Adding Shine to Season Free 365

With the unique target demographic of Japanese women between the ages of 20 and 35, we were asked to design an integrated and lifestyle-enhancing package design that presented itself as a space-saving addition with a 4-step regimen.

NIKE – Reintroducing Roshe to the World

For one of their most nostalgic franchises, Nike entrusted our creative team to reintroduced the Nike Roshe One in a fun and energetic way that connects with the whole family while leveraging Nike owned platforms exclusively.

ACCOR – Augmented Hospitality

After a series of evolutions in the shape, scope, and complexity of their business, Accor asked us to craft a consistent and inviting brand identity by redefining their corporate brand platform, brand architecture and visual identity.

DICKIES – Helping to Redefine an Icon

When Dickies wanted to evolve from a wholesale workwear icon to a DTC brand, they approached us to shape their new go-to-market approach, but the partnership that sprang from this first ask went on to influence every corner of the Dickies brand–from the URL to the IRL.

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