Air France
Rolling Out the Olympic Red Carpet
Given 9,000+ sq ft of space, we partnered with Air France to reimagine the Palais de Tokyo Museum’s floors to celebrate the 2024 Olympic Games in Paris.
OUR APPROACH
Utilizing the train from an iconic dress designed by Maison Rabih Kayrouz for the Cannes Film Festival, we heroed a one-of-a-kind red carpet and entry way for Air France members to experience.
THE IMPACT
Honoring Parisian Elegance and medal displays to honor the Olympic spirit, ‘La Boutique Air France’ transformed shopping into a cultural podium, about Air France’s dedication to sustainable development.