Europcar
Take the Lead in the Mobility Sector
Historically specialized in vehicle rental, Europcar Mobility Group has diversified into mobility on a global scale. We have supported the transformation of the group with the creation of a new name and graphic identity.
OUR APPROACH
The creation of this new identity reflects the transformation of the Group and is part of a comprehensive consideration of the architecture of its commercial brands.
THE IMPACT
Europcar Mobility Group thus asserts its ambitions and takes the lead in the mobility sector with a new brand style, focused on sharing and exchange, and with a distinct expression of its commercial brand, Europcar.