M&M'S®
Cascading Joy Across the Globe
M&M’S needed a dynamic and eye-catching in-store display to promote the launch of their new motion dispenser, capturing the fun and energy of the brand.
OUR APPROACH
SGK designed and delivered the ‘Cascade’ concept: a clean, white, angular structure that provided a striking contrast to the colourful M&M’S candies. An integrated LED screen amplified the playful energy with dynamic visuals of tumbling M&M’S.
THE IMPACT
Leveraging our global network, SGK project-managed the production and installation of these engaging displays across key stores in China, Europe, and the USA, ensuring a consistent brand experience worldwide.