SOCIETE GENERALE
Showcasing the Brand's Commitment
Express Societe Generale’s changing posture and support its new ambitions to be more connected, more open and more committed.
OUR APPROACH
SGK came up with a graphic concept. A major element, the moving line, functions as a visual marker that punctuates all statements and declarations. The double play of typography and tonality reinforces the dynamic discourse.
THE IMPACT
With an international deployment, the new brand territory signs all Societe Generale communications, markets and business lines, from brochures to social networks, internal communications and advertising.
