5 Ways to Amplify Your Brand’s Digital Shelf
The year 2023 witnessed a significant milestone in the realm of global online expenditures as the channel now accounted for more than 20% of total retail transactions (+10% for FMCG). This marked an increase from the prior year, growing by over 10% which defied market projections. This is more impressive given the backdrop of a tumultuous business climate. The enduring transformation in consumer behaviour towards online shopping, an evolution accelerated …