Technology Archives - Page 2 of 3 - SGK

Revolutionizing Print with Innovation and Sustainability

Driving Innovation and Sustainability in Print In today’s fast-paced and ever-evolving business environment, innovation and sustainability are not just buzzwords, they are essential elements that drive success. At SGK, we are committed to staying ahead of the curve by continuously investing in cutting-edge print technology that not only meets but exceeds the expectations of our clients. Our recent investment in the HP Indigo 15K Digital Press is a testament to …

Designing the Future of Packaging

Packaging is a vital tool that helps build a concise brand personality, attract new customers and retain loyal brand advocates. Visual communication through packaging can amplify sentiments toward the brand. It is imperative for brands to develop innovative and attractive packaging that resonates with new-age customers—customers who are more tech and mobile-savvy. According to a recent report, 3.1 billion people in APAC will have a smartphone by 2025, and the …

How Managing Print Quality Can Amplify On-Shelf Performance

Measuring print performance and driving print quality improvements can often be a complex effort. Having dedicated resources with a strong background in color, print, and industry standards can help to simplify and amplify. An experienced expert can help surface issues and clearly communicate to all stakeholders including brand owners, designers, prepress, and the printer. People verses technology is a powerful thread in the world of color. Because color need to …

Not Your Father’s QR Code: How QR Codes Are Revolutionizing Brand Engagement

Whether you’re making an electronic payment, looking at a restaurant menu, getting more info on your favorite product, or filling out a medical history at the doctor’s office, chances are you’re using QR codes.  They are ubiquitous and are an integral part of consumers’ journeys across numerous industries. In fact, QR codes now play such a critical role in the digital economy that eMarketer is forecasting more than 2.2 billion …

How Digital Transformation in Retail is Rewriting the Rules of the Sector

In an age defined by rapid technological advancements, the world of retail is undergoing a profound metamorphosis. Traditional brick and mortar retailers that once stood as the epitome of shopping experiences are now fighting a fierce battle against leading e-commerce players.  Digital transformation in retail has accelerated since the pandemic, but that does not mean that stores are unimportant.  But first, what is digital transformation in the retail industry? Digital …

Amplifying Brand Performance: Why Lean Is Key

Lean 6 Sigma is not about perfection but about continuous improvement. Practicing the philosophy of continuous improvement is about getting a little bit better every day. Have you ever wondered what the spinning spirals are for on a jet engine? If you thought it was to keep the birds away, then you’d be right, but it also has another purpose that you might find surprising from this piece of mechanical …

Fast Food, reinvented: Crafting Signature QSR Moments

Step into the future of Quick Service Restaurant experiences. Accelerated by the pandemic, the world of fast food has undergone a profound transformation, with 52% of quick-service sales expected to be driven by digital in 2025. As consumers seek convenient, personalised, and safe methods to order and receive their favourite meals, it’s time brands maximised the opportunity for omni-channel interactions. But going omni-channel takes more than just being on multiple …

Unlocking the Power of AI in E-Commerce

Across a wealth of industries – including retail, health, sport, and gaming – the use of artificial intelligence is progressing, leaving anyone following its developments eager to learn more about its application. How is AI in e-commerce transforming business? AI is a relatively new concept in e-Commerce, and as with all new technologies, the implications of every development and the legalities of its applications are yet to come to light. …

Omnichannel Unleashed: How Modern Retailers are Winning

While brick-and-mortar stores and siloed shopping experiences once reigned supreme in the retail landscape, we’ve entered a new era of retailing, driven by consumers who demand an interactive, personalised and connected shopping experience. Determined to be more than just a number, today’s consumers are experience-driven, digital-hybrid natives seeking products and services customised to their life. No longer satisfied with a transaction, they crave an immersive, personalised journey that blends the …

From Likes to Buys: How Social Commerce is Shaping Retail Habits

Social media and ecommerce are two of the biggest forces shaping today’s retail landscape, and as they continue evolving at pace, they are becoming increasingly intertwined. It’s a trend being driven by several factors, including social media’s popularity, increased usage of mobile devices for shopping, and the changing preferences of consumers, specifically younger generations like Gen Z. Although shopping on social media platforms is still a fairly new concept, many …

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