Brief introduction by Sharon McGuire (1 minute)
Session duration: 17 minutes
Outro: Global convenience short (2 minutes)
“The limitations of design are when the designers and the creative people stop dreaming,” noted Merete Hauga, Hennig-Olsen. In 2019, SGK’s Julich Design Team were crowned Gold at the European Brand & Packaging Design Association Future Packaging Awards for the concept “Icy Treasures”.
Join the EPDA judging panel and client, Hennig-Olsen, to learn more and to hear SGK’s Creative Director John Hochmann speak to the justifications of his design from material choices to connected packaging and transparency across the supply chain ignited through Digimarc technology.
Speakers:
Carsten Hoppmann, SGK, Senior Business Development Director, Europe
John Hochmann, SGK, Agency Director, Europe
Merete Haugå, Hennig-Olsen, Marketing Manager
Uwe Melichar, European Brand & Packaging Design Association, President
