PACKAGING

Laundry Detergent in New Brilliance

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Relaunch of the quality brand.

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We are proud to have designed and implemented the relaunch of this private label together with our client, dalli.

After a detailed analysis of the portfolio range, we as an agency made it our task to restructure the brand appearance and to present the design areas in a clear and tidy style. Through this approach, we succeeded in strengthening and at the same time simplifying the communication of the brand and the respective varieties. This was done with the aim of providing the consumer with a quick, clear but at the same time emotional description of the product.


In addition to the standard range, we were also able to design a range of edition varieties and the POS appearance for the client.

Together with our long-standing client dalli, we are delighted with the success of the brand.

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